Interviews

What is an Interview?

An interview is a face-to-face structured and purposeful chat, normally conducted one-to-one. They can be very structured with a pre-set list of questions or more loosely structured around a set of themes.

What does an Interview achieve?

Interviews allow for the exploration of people’s views, motives, desires, aspirations, ambitions, values and behaviours. They are useful for acquiring large amounts of open-ended information. Often used to clarify and identify issues prior to larger surveys.

When will we use an Interview?

We will use an interview when we are:

looking for qualitative feedback on proposals;
generating new ideas;
identifying issues for larger consultation practices;
tracking perceptions of issues;
following up issues from another exercise.

further information

Contact: Jo Miller
Telephone: 0116 305 7341
E-mail : jomiller@leics.gov.uk

Last Updated:
24 August 2004