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Little things about fostering make a big difference

New digital campaign includes striking images

A series of images highlighting some of the ‘simple things’ which are important to children in care have been produced as part of a new emotive fostering campaign.

Leicestershire County Council’s 'fostering is…'  campaign focuses on the smaller as well as the bigger things which children and young people look for from their foster carers.

This can range from learning to ride a bike, or being taken to a football match, to simply plaiting their hair in the morning and making cupcakes.


Our new campaign aims to tell people who are curious about fostering that sometimes it’s the simple things, not just the big things, that make a big difference to the lives of children in our care.


“The youngsters have told us the things that are important to them include a good sense of humour, respect and understanding.

“You don’t have to be an expert to make a great foster parent, so if you believe you can make a difference to a Leicestershire child in care’s life, then please do contact the team.”

The images will run via the council’s fostering Facebook page @fosteringleicestershire and its Twitter account @LeicsCountyHall throughout the summer.

Fostering is an option for anyone over the age of 21, regardless of their race, religion or sexual orientation. However, applicants need to have a spare bedroom, unless they plan to only foster babies.

With more than 500 children and young people in care in Leicestershire, it’s hoped the campaign will encourage people who have been thinking about fostering to make this summer the time they decide to take the next step.

For more information, contact the team on 0116 305 0505, or visit

Alternatively, come along to a fostering event at County Hall on Thursday (August 3) or Wednesday, August 23 from 6.15pm – 8pm. 

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